The Oregon State University College of Engineering’s Strategic Plan 2015-2020 details four goals and objectives around community, academics, research, and partnership that support one overarching vision: to create a better future. This plan, developed in support of the university’s strategic plan, will further establish the College of Engineering as an institution that transforms lives and enhances society through impactful education and research.
The college’s marketing and communications plan is developed to enhance the college’s credibility and reputation. Its strategies and tactics reflect the vision, mission, core values, goals, and objectives of the strategic plan. Its successful implementation requires communicating consistent messages and presenting a unified, integrated look.
I ask that you familiarize yourself with the Sub-Brand Identity Guidelines and diligently apply them in all you do as we collectively work to advance the College of Engineering.
Scott A. Ashford, Ph.D.
Kearney Professor and Dean